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PCI_SSC_Public_Brand_Style_Guide.pdf PCI_SSC_Public_Brand_Style_Guide.pdf
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PCI SSC STYLE GUIDE The PCI SSC color palette is designed to support the main logo color and respect payment brand logo colors.

• White is the typical background color.

Teal PMS 323U #0d6a6f RGB 13 106 111 CMYK 90 40 50 20 Primary Colors used on the Website Bright Teal Charcoal Gray

PCI SSC STYLE GUIDE Typography is the brand’s handwriting. The look of our text on the page adds to the style and personality we convey through the words.

It is required that all customer-facing materials are set in the following typefaces:

Primary Font Avenir ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890$&@?!(.,:) Secondary Font Arial ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890$&@?!(.,:) Typography Avenir or Arial are the approved brand fonts and must be used in all customer-facing materials. (should be used in all print and digital applications)

• Website: Avenir Next LT

• Body copy and quotes: Avenir Next LT Regular

• Headlines, subheads, visual emphasis: Avenir Next LT Bold

PCI SSC STYLE GUIDE …